YOGAGENUSSPERLE

I designed a corporate identity for a new yoga studio opening in a neighboring town. The project included a logo, website, business card and three different flyers, for each of the studio’s main themes. Not only will yoga be offered there, but also nutritional counseling and herbal walks. The theme of the flower of life, as well as the three main colors run through the identity, one for each theme. I chose warm colors to create a cozy atmosphere and symbolize a place to feel good and safe.

For the typography, I chose IvyMode as the markup font and the logo, and Neue Haas Grotesk as the main typeface.

Mockups by @akoya.mockups & @bendito.mockup

2023